Royal Bank of Canada
Youth Impact
Whether they’re “Most likely to succeed”, “Class clown” or “Most likely to write a bestselling novel”, there’s no shortage of superlatives we use to recognize young adults. However, there’s a major shortage of tools, resources and programs to help them realize those superlatives.
That’s why RBC is providing more of them to help empower young adults for the careers of tomorrow. So they can turn their ideas of the future from “Most likelies” into “Most definitilies”.
Battery AgencyECD: Pete Breton
Senior Copywriter: Jake Christensen
Art Director: Jara Cadiz